Customer relationship management software solutions have proven to be an irreplaceable tool for small businesses that are looking for increased productivity, customer and employee satisfaction, higher profits, and automation of their everyday processes.
However, more and more businesses are now opting for b2b CRM solutions rather than the ones which are on- premise and the reasons for that are quite obvious – cloud based tools offer better accessibility and more security, they are extremely easy to implement and use, and they are much more affordable than any other automation tool.
Since there are so many options to choose from, we will provide you with some of the best b2b CRM solutions to use in 2018.
Cloud CRM offered by Bpm’online is a process driven solution for service automation, sales, and marketing. This tool has been one of the most popular and reliable ones on the market for the past few years, as it enables users to view all of the activities through one single centralized platform.
If you want to find out more about this great software, visit www.bpmonline.com/l/crm/industries/b2b.
Salesforce offers an on-demand cloud CRM which is mainly focused on support and sales. Their tool offers capabilities such as marketing automation, sales management, lead tracking, and customer service.
b2b CRM by HubSpot is designed to help businesses analyze their metrics in more detail, as well as to track and nurture their leads. Useful for both B2C and B2B companies, this CRM solution is a good option for banking, retail, construction, and real estate industry.
To conclude, before you choose a b2b CRM solution that will suit all your business needs, be sure to do an extensive research to determine what your main objectives are and make your purchase decision accordingly.